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The 4thRight Process
Personal Branding is still branding. And all branding requires a strategy.
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DEVELOP
THE STRATEGY
FORMAT: Hour-long virtual interview goes into your back story to get at your true "Why?"
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OUTCOME: An agency brief (strategic document that serves as the foundation for all your marketing communication).
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DISSEMINATE
YOUR STORY
Even the best campaigns need to reach their intended target.
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Scan my Web Card or schedule an appointment to find out how.
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CAPTURE
YOUR STORY
All marketing is storytelling. Tell your own with a strategy that spells out your differentiated advantage in a way prospects want to be spoken to: Video.
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OUTCOME: :30-:60 Personal brand video that enusures an impactful first impression.
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